{"id":400544,"date":"2017-11-26T14:41:36","date_gmt":"2017-11-26T13:41:36","guid":{"rendered":"http:\/\/www.fajkusovi.cz\/?p=400544"},"modified":"2017-11-26T14:45:56","modified_gmt":"2017-11-26T13:45:56","slug":"cerny-patek","status":"publish","type":"post","link":"https:\/\/www.fajkusovi.cz\/?p=400544","title":{"rendered":"\u010cern\u00fd p\u00e1tek"},"content":{"rendered":"<p style=\"text-align: justify;\"><strong>\u010cern\u00fd p\u00e1tek<\/strong> neboli &#8222;Black friday&#8220; je dal\u0161\u00ed z nesmysl\u016f (tak jako Valent\u00fdn, Santa Claus, atd.) p\u0159evzan\u00fdch z USA. Jako prvn\u00ed ho u n\u00e1s spustila firma Apple v roce 2011.<\/p>\n<p style=\"text-align: justify;\">C\u00edl t\u00e9to marketingov\u00e9 akce je pouze ekonomick\u00fd. Na rozd\u00edl od USA (kde jsou s t\u00edmto dnem opravdu spojen\u00e9 velk\u00e9 slevy kolem 80% a tento den znamen\u00e1 start p\u0159edv\u00e1no\u010dn\u00ed n\u00e1kupn\u00ed hore\u010dky) je \u010desk\u00e9 pojet\u00ed trochu odli\u0161n\u00e9. U n\u00e1s se v\u011bt\u0161inou jedn\u00e1 o v\u00fdprodeje tzn. skladov\u00fdch le\u017e\u00e1k\u016f a neprodejn\u00e9ho zbo\u017e\u00ed, kter\u00e9 by ve skladech zab\u00edralo m\u00edsto pro nov\u00e9 zbo\u017e\u00ed v dal\u0161\u00edm roce.<\/p>\n<p style=\"text-align: justify;\">Marketingov\u00e1 odd\u011blen\u00ed nez\u0159\u00eddka stanovuj\u00ed slevy z p\u0159emr\u0161t\u011bn\u00fdch cen, za kter\u00e9 by si v\u00fdrobky pravd\u011bpodobn\u011b nikdo nepo\u0159\u00eddil (p\u0159\u00edklad: prodejce inzeruje 50%\u00a0slevu z p\u016fvodn\u00ed ceny 1\u00a0000 K\u010d, p\u0159i\u010dem\u017e na trhu je v\u00fdrobek k m\u00e1n\u00ed za b\u011b\u017enou cenu 700\u00a0K\u010d). Slevy jsou tak nafoukl\u00e9 a matouc\u00ed a zdaleka ne tak v\u00fdhodn\u00e9, jak vypadaj\u00ed. Asociace pro elektronickou komerci z\u00e1kazn\u00edk\u016fm rad\u00ed, aby si ceny zbo\u017e\u00ed na trhu p\u0159ed n\u00e1kupem porovnali. Dal\u0161\u00ed \u010deskou specialitou je trv\u00e1n\u00ed t\u00e9to akce n\u011bkolik dn\u00ed.<\/p>\n<p style=\"text-align: justify;\">Jak se tedy postavit k tomuto sv\u00e1tku konzumerismu? Tak asi n\u011bjak dle vkusu ka\u017ed\u00e9ho soudruha&#8230; \ud83d\ude09<\/p>\n<p>V\u00edce info t\u0159eba <a href=\"https:\/\/cs.wikipedia.org\/wiki\/%C4%8Cern%C3%BD_p%C3%A1tek_(nakupov%C3%A1n%C3%AD)\">tady<\/a>.<\/p>\n<div class=\"pvc_clear\"><\/div>\n<p id=\"pvc_stats_400544\" class=\"pvc_stats all  \" data-element-id=\"400544\" style=\"\"><i class=\"pvc-stats-icon small\" aria-hidden=\"true\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"far\" data-icon=\"chart-bar\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\" class=\"svg-inline--fa fa-chart-bar fa-w-16 fa-2x\"><path fill=\"currentColor\" d=\"M396.8 352h22.4c6.4 0 12.8-6.4 12.8-12.8V108.8c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v230.4c0 6.4 6.4 12.8 12.8 12.8zm-192 0h22.4c6.4 0 12.8-6.4 12.8-12.8V140.8c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v198.4c0 6.4 6.4 12.8 12.8 12.8zm96 0h22.4c6.4 0 12.8-6.4 12.8-12.8V204.8c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v134.4c0 6.4 6.4 12.8 12.8 12.8zM496 400H48V80c0-8.84-7.16-16-16-16H16C7.16 64 0 71.16 0 80v336c0 17.67 14.33 32 32 32h464c8.84 0 16-7.16 16-16v-16c0-8.84-7.16-16-16-16zm-387.2-48h22.4c6.4 0 12.8-6.4 12.8-12.8v-70.4c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v70.4c0 6.4 6.4 12.8 12.8 12.8z\" class=\"\"><\/path><\/svg><\/i> <img loading=\"lazy\" decoding=\"async\" width=\"16\" height=\"16\" alt=\"Loading\" src=\"https:\/\/www.fajkusovi.cz\/wp-content\/plugins\/page-views-count\/ajax-loader-2x.gif\" border=0 \/><\/p>\n<div class=\"pvc_clear\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u010cern\u00fd p\u00e1tek neboli &#8222;Black friday&#8220; je dal\u0161\u00ed z nesmysl\u016f (tak jako Valent\u00fdn, Santa Claus, atd.) p\u0159evzan\u00fdch z USA. Jako prvn\u00ed ho u n\u00e1s spustila firma Apple v roce 2011. C\u00edl t\u00e9to marketingov\u00e9 akce je pouze ekonomick\u00fd. Na rozd\u00edl od USA (kde jsou s t\u00edmto dnem opravdu spojen\u00e9 velk\u00e9 slevy kolem<\/p>\n<p><span class=\"more-wrapper\"><a class=\"more-link button\" href=\"https:\/\/www.fajkusovi.cz\/?p=400544\">Pokra\u010dovat<\/a><\/span><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-400544","post","type-post","status-publish","format-standard","hentry","category-nezarazene"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/www.fajkusovi.cz\/index.php?rest_route=\/wp\/v2\/posts\/400544","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fajkusovi.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fajkusovi.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fajkusovi.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fajkusovi.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=400544"}],"version-history":[{"count":4,"href":"https:\/\/www.fajkusovi.cz\/index.php?rest_route=\/wp\/v2\/posts\/400544\/revisions"}],"predecessor-version":[{"id":400548,"href":"https:\/\/www.fajkusovi.cz\/index.php?rest_route=\/wp\/v2\/posts\/400544\/revisions\/400548"}],"wp:attachment":[{"href":"https:\/\/www.fajkusovi.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=400544"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fajkusovi.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=400544"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fajkusovi.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=400544"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}